The Nordstrom Anniversary Sale is officially open to everyone! And this year, more than before, we are actually excited to show you our best picks. That’s because this year the sale feels better than ever with lots of new brands, investment-worthy new fall staples, and genuinely useful deals across all categories. Truth: It’s shaping up to be one of the strongest sales we’ve seen in years.
To help you take advantage of the best deals, we dutifully combed through hundreds of upcoming deals and narrowed them down to the top items we’re excited to shop. From wardrobe staples and beauty to great deals on baby items and home upgrades, these are the top picks we think are actually worth adding to your cart.
Ahead, we’re sharing our top picks from the Nordstrom Anniversary Sale, plus everything you need to know about shopping the sale this year.
What is the Nordstrom Anniversary Sale?
While many retailers hold end-of-year clearance sales, the Nordstrom Anniversary Sale is different. Once a year, Nordstrom highlights the upcoming fall and winter season with significant discounts on women’s, men’s, kids’, home, and beauty items. It’s a highly anticipated sale that people wait all year for because brand-new merchandise goes on deep discount.
You can shop the sale online, in-store, or use their curbside pick-up option. Plus, if you buy online and change your mind, you can make returns in person at any Nordstrom or Nordstrom Rack location.
What is new for the 2026 Nordstrom Anniversary Sale?
- Preview is live earlier, giving shoppers several days to browse items and build wish lists.
- More brands than ever before. There are 50+ new participating brands across fashion, beauty, and home.
- Strong fashion lineup with Vuori, Madewell, Adidas, Spanx and Staud participating.
- Major focus on beauty, featuring discounts on cult classics like Chanel and La Mer plus exclusive value sets.
- Fall trends already available. Anniversary Sale is unique because it discounts brand-new fall merchandise, not end-of-season clearance.
When is the Nordstrom Anniversary Sale?
Nordstrom credit card members get early access to the sale starting at 12:01 a.m. EST on July 14, 2026. For non-card members, the sale runs July 18– August 9, 2026. Even once it is live, the sale is in preview mode for everyone. So you can start building your wishlist, no matter which tier you fall under.
How do I get Early Access?
Anyone can preview the sale online, but you have to be a Nordstrom credit card holder to make a purchase during early access. Cardholders get tiered access to the sale based on their “level”—basically, how much they spend on their Nordstrom credit card.
- Icon Level – Access July 14th
- Ambassador Level – Access July 15th
- Influencer Level – Access July 16th
- Open to everyone – July 18th
Not a cardmember? You can sign up now to automatically become the Influencer level, giving you access to this year’s sale on July 16. If you are a card member but are unsure of your “level,” sign in to your Nordstrom account here.
Nordstrom Anniversary Sale: Our Top Picks
Below are our top picks from Nordstrom Anniversary that we’re telling all our friends (and you) about. Add these to your wishlist or cart so you can quickly snag these deals before they sell out, which sadly always happens quickly.
Fashion Deals
Women Outer Wear Deals
Beauty Deals
Baby & Kid Deals
Why You Can Count on Us
The Everygirl Media Group has brought valuable content to our readers for 12+ years. In 2018, The Everymom set out to ensure that all moms know they’re not alone. If you find yourself seeking advice on how to style the latest fashion trend or searching for the best kid-friendly coffee table, we have the answers. And if you’re wondering what’s actually worth it from a sale or looking for a review of the hottest new kids’ product, we’ve got that covered too. From our annual Registry Awards and beloved holiday gift guides to the shopping round-ups you find on our site every day, The Everymom commerce team is well-versed in sifting through thousands of products to curate a digestible list for you. We combine our own experience with in-depth research to bring you a selection that meets our high standards for both fashion and function.
Alina Orozco, Commerce Editor
Alina Orozco is the Commerce Editor at The Everymom, where she combines her editorial experience with a love for finding products that make everyday life easier and more stylish. To The Everymom, Alina brings over 10+ years of editorial publishing and digital storytelling experience, as well as snippets of her real-life mom style, making fashion trends accessible and fun for every mom. She now lives in a cozy beach town in Southern California with her husband and their two boys, but she’ll always be a Philly girl at heart.
Feature graphic images credited to Nordstrom. Products included in graphics linked within the article.
