Mom Fashion

What to Wear to Watch the Super Bowl—Even If You’re Just in It for the Snacks

...plus the commercials, half-time, and TNT
written by JESSICA WELSH

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taylor swift at chiefs game"
taylor swift at chiefs game
Source: Getty Images
Source: Getty Images

If there’s one thing about me, it’s that I’m going to seize any opportunity to dress up in cute little outfits. And when it comes to the Super Bowl, I’ve always been into it because I just love an occasion. Let’s make some apps, gather with friends, have an adult beverage, win some squares, and watch a great show (read: commercials and half-time).

I thought that nothing could top the excitement I experienced last year leading up to Rihanna’s half-time show, but this year is right up there with it. Taylor Swift‘s relationship with Travis Kelce (in addition to being absolutely adorable) has brought with it an unmatched anticipation for Super Bowl Sunday. More people than ever are tuning in to watch NFL games, and this year’s Super Bowl is expected to be one of the most-watched yet, according to Forbes.

Whether you’re a seasoned football fan or are tuning in to your first Super Bowl, you’re probably thinking about what to wear. Luckily for us, there are tons of options that are actually cute—including ones for Chiefs fans, 49ers fans, Swifties, or those who are just in it for the vibes. We’ve rounded up our favorites below, including a few outfits to rock for this year’s Super Bowl.

Super Bowl Outfits to Wear This Year

super bowl outfits

Shop these pieces: jeans | red sneakers | white sneakers | bag | cardigan

If you’re cheering for the Chiefs (or just Travis Kelce)…

cheifs t-shirt
Abercrombie & Fitch
Kansas City Chiefs Graphic Tee
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chiefs crewneck
Abercrombie & Fitch
Kansas City Chiefs Graphic Crew Sweatshirt
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chiefs hat
’47 Brand
Kansas City Chiefs Super Bowl LVIII Hat
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red chiefs shirt
’47 Brand
Kansas City Chiefs Vintage Tee
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lover crewneck
RiffRaff
Lover 87 Sweatshirt
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taylor swift football hat
RiffRaff
Red and Gold Trucker Hat
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taylor swift's boyfriend crew
Etsy | Pay Respects
Taylor’s Boyfriend Sweatshirt
Shop now
chiefs long sleeve
Pro Standard
Kansas City Chiefs Retro Rib Crewneck
Shop now
in my football era t-shirt
Amazon
In My Football Era T-Shirt
Shop now
red and gold ring
Mejuri
Heirloom Ring

You can get the ring Taylor’s been wearing all football season for yourself!

Shop now

If you’re rooting for the 49ers…

49ers graphic tee
Abercrombie & Fitch
San Francisco 49ers Graphic Tee
Shop now
49ers shirt
’47 Brand
San Francisco Franklin Tee
Shop now
49ers hat
’47 Brand
San Francisco 49ers Hat
Shop now
49ers beanie
Pro Standard
San Francisco 49ers Neutral Beanie
Shop now

If you’re just here for the snacks…

go sports crew neck
Anthropologie | Favorite Daughter
Go Sports Sweatshirt
Shop now
superbowl hat
’47 Brand x Stoney Clover
Super Bowl LVIII Clean Up Hat
Shop now
taylor's version crew
Etsy | Shop Rose Grace
Taylor’s Version Football Sweatshirt
Shop now
football crewneck
Etsy | Barrier Seven Studio
“I Just Hope Both Teams Have Fun!” Sweatshirt
Shop now
las vegas hat
’47 Brand x Stoney Clover
Super Bowl LVIII Hitch RF Hat
Shop now
game day crew
Z Supply
Game Day Sweatshirt
Shop now
game day long sleeve
Francesca’s
Game Day Sweater
Shop now
graphic tee
Etsy | Barrier Seven Studio
Huge Sports Girl T-Shirt
Shop now
football tee
Vintage Valley Tees
“Yay, Football Day!” T-Shirt

6 colors available

Shop now
let's go sports crew
Vintage Valley Tees
“Let’s Go Sports!” Crewneck
Shop now

If you want to get your LO in on the fun…

game day baby long sleeve
Amazon
Game Day Onesie Romper
Shop now
football onesie
Caden Lane
Game Day Zipper Footie
Shop now
kids mcaffery shirt
Fanatics | Nike
Youth Christian McCaffrey T-Shirt
Shop now
kids kelce jersey
Dick’s Sporting Goods | Nike
Youth Travis Kelce Game Jersey
Shop now
chiefs bracelets
Amazon | FOCO
Chiefs 3-Pack Beaded Friendship Bracelets
Shop now
kids taylor swift crew
Etsy | Coastal Louise Company
“Karma is the Guy on the Chiefs” Sweatshirt
Shop now