Mom Fashion

What to Wear to Watch the Super Bowl—Even If You’re Just in It for the Snacks

...plus the commercials, half-time, and TNT
written by JESSICA WELSH

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Source: Getty Images
Source: Getty Images

If there’s one thing about me, it’s that I’m going to seize any opportunity to dress up in cute little outfits. And when it comes to the Super Bowl, I’ve always been into it because I just love an occasion. Let’s make some apps, gather with friends, have an adult beverage, win some squares, and watch a great show (read: commercials and half-time).

I thought that nothing could top the excitement I experienced last year leading up to Rihanna’s half-time show, but this year is right up there with it. Taylor Swift‘s relationship with Travis Kelce (in addition to being absolutely adorable) has brought with it an unmatched anticipation for Super Bowl Sunday. More people than ever are tuning in to watch NFL games, and this year’s Super Bowl is expected to be one of the most-watched yet, according to Forbes.

Whether you’re a seasoned football fan or are tuning in to your first Super Bowl, you’re probably thinking about what to wear. Luckily for us, there are tons of options that are actually cute—including ones for Chiefs fans, 49ers fans, Swifties, or those who are just in it for the vibes. We’ve rounded up our favorites below, including a few outfits to rock for this year’s Super Bowl.

Super Bowl Outfits to Wear This Year

super bowl outfits

Shop these pieces: jeans | red sneakers | white sneakers | bag | cardigan

If you’re cheering for the Chiefs (or just Travis Kelce)…

Abercrombie & Fitch
Kansas City Chiefs Graphic Tee
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Abercrombie & Fitch
Kansas City Chiefs Graphic Crew Sweatshirt
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’47 Brand
Kansas City Chiefs Super Bowl LVIII Hat
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’47 Brand
Kansas City Chiefs Vintage Tee
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RiffRaff
Lover 87 Sweatshirt
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RiffRaff
Red and Gold Trucker Hat
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Etsy | Pay Respects
Taylor’s Boyfriend Sweatshirt
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Pro Standard
Kansas City Chiefs Retro Rib Crewneck
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Amazon
In My Football Era T-Shirt
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Mejuri
Heirloom Ring

You can get the ring Taylor’s been wearing all football season for yourself!

Shop now

If you’re rooting for the 49ers…

Abercrombie & Fitch
San Francisco 49ers Graphic Tee
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’47 Brand
San Francisco Franklin Tee
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’47 Brand
San Francisco 49ers Hat
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Pro Standard
San Francisco 49ers Neutral Beanie
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If you’re just here for the snacks…

Anthropologie | Favorite Daughter
Go Sports Sweatshirt
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’47 Brand x Stoney Clover
Super Bowl LVIII Clean Up Hat
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Etsy | Shop Rose Grace
Taylor’s Version Football Sweatshirt
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Etsy | Barrier Seven Studio
“I Just Hope Both Teams Have Fun!” Sweatshirt
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’47 Brand x Stoney Clover
Super Bowl LVIII Hitch RF Hat
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Z Supply
Game Day Sweatshirt
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Francesca’s
Game Day Sweater
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Etsy | Barrier Seven Studio
Huge Sports Girl T-Shirt
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Vintage Valley Tees
“Yay, Football Day!” T-Shirt

6 colors available

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Vintage Valley Tees
“Let’s Go Sports!” Crewneck
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If you want to get your LO in on the fun…

Amazon
Game Day Onesie Romper
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Caden Lane
Game Day Zipper Footie
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Fanatics | Nike
Youth Christian McCaffrey T-Shirt
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Dick’s Sporting Goods | Nike
Youth Travis Kelce Game Jersey
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Amazon | FOCO
Chiefs 3-Pack Beaded Friendship Bracelets
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Etsy | Coastal Louise Company
“Karma is the Guy on the Chiefs” Sweatshirt
Shop now