As I prepare for baby number two, I’m finding that pregnancy this time feels very different from my first. Back then, I was all in—researching strollers, carriers, and formulas like I was studying for some kind of final exam they would give me in the delivery room. I knew exactly what week I was in, had color-coded lists, and somehow managed to make it through countless hours of online baby product research. Exhausting? Yes. Worth it? Absolutely… but also overwhelming.

This time around, there’s a calmness I didn’t have before. I have a 3.5-year-old to chase, a busy household to manage, and less energy to obsess over every detail. Honestly, some days I forget what week I’m in—and that’s okay! I’ve realized that preparation doesn’t need to be perfect; it just needs to cover the essentials, like giving your baby a safe place to sleep and something to eat.

And speaking of essentials, if there’s one easy baby prep tip I wish I’d known during my first pregnancy, it’s this: joining Enfamil Family Beginnings. This free program instantly gives new and expecting moms access to baby freebies, expert support, and up to $400 in savings (!!!), making it a complete no-brainer for anyone looking to feel prepared without adding extra stress.

The one baby prep step I recommend to every new mom

If you’re currently expecting a second baby, you already know that preparation looks a little different this time around. Between juggling life, work, and another little one, anything that helps you feel more supported is worth its weight in gold. And if this is your first baby, you’re probably constantly overwhelmed trying to learn everything about parenting all at once. That’s why I always recommend that new moms sign up for infant programs like Enfamil Family Beginnings. As a well-known and trusted formula brand, Enfamil designed this program to help set moms up with dozens of valuable resources.

Think of it as your behind-the-scenes support team helping you save money, access trusted guidance, and feel a little more confident as you prepare for baby’s arrival. When I joined through their mobile app, I was surprised by how many free samples and discounts arrived at my doorstep almost immediately. From Enfamil formula samples to coupons from trusted baby brands, it instantly made me feel like I had a leg up on getting ready—without the endless Googling and Mom-Tok doomscrolling.

enfamily family beginnings baby prep

What you get when you join Enfamil Family Beginnings

When I say there are a ton of perks, I’m not overreacting. By signing up for this one program, here are all the benefits that new parents receive:

  • Free formula samples delivered straight to your door.
  • Mobile app tools to track feeding, growth, and milestones—all in one place.
  • Cash back rebates through Venmo or PayPal for qualifying Enfamil purchases.
  • A chance to win free formula for a year through the Enfamil sweepstakes.
  • Enfamil Rewards that bring you helpful content, polls, and parenting tips, along with surprise drops, exclusive offers, and prizes.
  • Belly Badges to celebrate milestones and special moments.
  • Exclusive partner offers and seasonal discounts that help you save even more.

With all these opportunities for cash back rebates, coupons, and partner discounts, the Enfamil Family Beginnings program can provide parents with up to $400 in savings. Signing up takes only a few minutes, and there’s truly no catch. Just download the app and make an account. It’s free, easy, and designed to help you navigate those early days with a little more confidence and a lot less stress.

enfamil family beginnings baby prep
Source: Enfamil Mobile App

Why I wish I’d known about it sooner

Looking back at my first pregnancy, I can’t help but laugh (and cringe a little bit) at how many hours I spent comparing formulas, tracking prices, and researching the “best” baby essentials. I could have saved so much time—and probably some stress—by joining Enfamil Family Beginnings from the start.

Now, as a soon-to-be mom of two, I’ve realized that baby prep doesn’t have to mean doing everything perfectly. It’s about taking small, smart steps that make you feel supported and ready. That’s exactly what Enfamil Family Beginnings offers: practical tools, savings, and emotional reassurance that you’re not doing this alone. Whether you’re expecting your first or your fourth, joining is one of the easiest ways to simplify your to-do list and focus on what really matters: soaking up those fleeting newborn moments when your baby finally arrives.

allyson trammell
ABOUT THE AUTHOR

Allyson Trammell, Editor-in-Chief of The Everygirl

Allyson first joined The Everygirl Media Group back in 2012 and subsequently worked in marketing, social media, and influencer outreach at Lulu and Georgia. Now a mom-of-one and the editor-in-chief of The Everygirl, Allyson leads the brand’s editorial strategy, growth, audience development, and all content.

mckenna pringle
ABOUT THE AUTHOR

McKenna Pringle, Assistant Editor of Branded Content

As the Branded Content Editorial Assistant, McKenna collaborates with our sales team by creating both written and social media content, collecting and analyzing performance data to report back to our partners, and assisting our editors with their everyday tasks to ensure a smooth and productive process.

This post is sponsored by Enfamil but all of the opinions within are those of The Everymom editorial board. We only recommend products we genuinely love.