10 Black Momfluencers We Love Following on Instagram

  • Copy By: Laura Adom
  • Feature Images By: @watermeloneggrolls, @noellerboyer, @thebeverlyadams, @trinitysierra, @sincerelyonyi, @themattiejames, @christinajonesphoto, @karissfarris & @sopharush

With so much technology at our fingertips, we have the opportunity to look into people’s lives like never before. This comes with positives and negatives, of course. Thanks to social media, we have heard about celebrity divorces before we see them play out on TV and listened to leaked songs before the musicians officially release them. Maybe we’ve even bought things based on a recommendation from someone we follow on social media.

When I was pregnant, I found following mom influencers was helpful to know what I really needed to buy versus what wasn’t worth the money. There are so many toys, diaper bags, and gadgets galore to choose from that can easily overwhelm a newly pregnant person.

As a Black mom though, I wanted to find “momfluencers” (AKA mom influencers) who looked like me. Many of the accounts I saw in my feed were of white moms, but learning from moms who knew Black culture was important to me, so I sought them out.



For example, when my son was born he came out with a full head of curly hair—it was beautiful! But, I wasn’t quite sure what I could use on a Black newborn’s curly hair. Black hair care is a whole culture in and of itself, so I knew the importance of proper hair care, but not when it came to a baby. This is why relating to and communicating with Black mom influencers throughout my parenthood journey has been crucial.

Whether you’re looking to diversify your feed or you’re a Black parent looking to follow other parents who look more like you, I’ve rounded up some of my favorite momfluencers I’m sure you’ll love too.


1. Mattie James | @themattiejames

Mattie is a powerhouse! She’s a wife, mom of three, and teaches budding influencers and bloggers tips and strategies on how to work with and get paid by big-name brands. From social media marketing to money management and more—if you’re looking to be inspired, start with Mattie James.

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How do you help cultivate your children’s dreams? 💫 Maizah loves being on camera and at the risk of sounding like I-think-everything-my-kid-does-is-great: she’s really good on camera. While I’m not ready for her to have her own YouTube channel just yet, I have realized that giving her space to explore and grow doing something she likes is important. She’s come to me with various YouTube video ideas and enjoys seeing herself on my Instagram stories. (So, stay tuned for more Maizah & Mommy Content.) We’ve also discussed how important it is to practice and prepare to be on camera and perform (she loves to sing, too!) One thing I must give my parents credit for is that they gave me space to explore and try the things I like. That’s my goal as I raise Maizah, Caliana and Christian. How do you give your kids space to discover, grow and try things they want to (vs. what you want them to do)?

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2. Sopha Rush | @sopharush

Sopha is like poetry in human form. On social media, she shares the real and raw parts of motherhood and marriage, and it’s beautiful. Whether you have a religious viewpoint or not, you’ll find motivation and inspiration from Sopha’s words and stories and will truly realize that we’re rarely alone in our struggles.

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It’s safe to say that our daily routine looks a bit different these days. As we are learning to adjust to our new norm, @grovecollaborative has been a huge help with providing sustainable household swaps to reduce the use of plastic in our household. Some sustainable swap items include these cute reusable sandwich bags & silicone straws—perfect for meal prepping lunches & eliminating waste. 🥰👏🏽 Whether your kids are heading back to school this Fall or staying home, Grove is here to help you & your family adjust to any new routine & do sustainably. What’s one sustainable swap you’re making around your home during this season? To kick off your sustainability journey, they are giving away a free starter kit with your first order with my link grove.co/sopharushswaps Check out my stories, Happy Saving! #grovepartner

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3. Noelle Boyer | @noellerboyer

A military wife and mom of two boys (with another little one on the way!), I love getting a behind-the-scenes look into Noelle’s life. The less-staged and minimally-curated look of Noelle’s feed is so relatable and it feels like she’s truly just the mom next door. She’s open, honest, and real—definitely a favorite follow.


4. Myleik Teele | @myleik

Myleik, a wife, mom of two, and Founder of CurlBox is like the brutally honest best friend you always knew you needed. She not only built her business from the ground up out of her living room, but also openly shares stories about online dating and motherhood on her podcast. If you’ve ever wanted a mom friend to give it to you straight and tell it like it is, Myleik is your girl.

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When Noah was just two weeks old, I went on Google for tips on how to "grocery shop with a baby." HOW DO PEOPLE DO THIS?! Car seat. Diaper bag. Shopping cart. Grocery list. Bags. Shopping cart BACK to the store. HOW will I go more than two miles from my house with this child?! I find myself on the road. Travel is how I get back to me. I learn to trust myself. I learn a lot and always come home with a new perspective. When I became a mom, one of my greatest fears was that my travel would be limited. Where will I find myself? When Noah was six months old, we took a trip together (we traveled as a family, with Dad at 8 weeks). I needed to know that I could get somewhere, hell, anywhere, if I needed to – just the two of us. So far we've been to 13 cities and four countries — five trips to Mexico. I know. How have I done it? PLANNING! I keep a packing list in the notes on my phone, and every time I pack him up, I refer to my list. I keep the luggage in the family – bags that are from the same company ROLL AS ONE. @babyzenstrollers are life! They fit down the aisle of a @delta plane or @thalys train. I have a $50 @evenflobaby travel car seat from @walmart and little backpack carrier to put it in. I've been lucky enough to find the best nannies on the road with the help of @apna_agencies. In the words of @thecatchmeifyoucan, catch us ANYWHERE because we are OUT! ✈️ I’ll do a “what’s in my travel diaper bag”’IG TV! 📺 😮🤪

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5. Beverly Adams | @thebeverlyadams

Beverly has the closet of my dreams. A wife and mom to two boys, her effortless looks like sneakers with dresses and jeans with blazers are functional and fashionable—a style I’m also going for.


6. Onyi Azih | @sincerelyonyi

Onyi, a full-time Physicians Assistant and full-time motherhood and lifestyle blogger, is a great inspiration and resource for working moms trying to juggle it all. She’s a wife and mom to two boys and loves sharing ideas and tips on how to balance work, motherhood, and self-care.


7. Trinity Bradley | @trinitysierra

Trinity’s photography alone is enough to hit “follow.” Her photos are simple and full of beautiful earth tones. Plus, she’s a mom to two girls and wife to her “forever sweetheart” (aww!). A great IG follow for body-positive content and motherhood-realness.

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To the #mama who has to constantly pick your baby up to keep them from crying, to the mama who has to constantly carry their child around to get a moment of peace, to the mama who is reaching her breaking point because #motherhood is a little more than you planned it to be, know that the time of them being little is short. The time they need you to be their hands and feet are truly limited. Yes, I know you have a million things to do and it doesn’t get done. I know that you may feel like you’re the only one who’s sacrificing and no one sees it. I know you feel like you didn’t expect being a mom was this hard because you’ve seen women become moms time and time again. You didn’t see when they would have to get on their knees and pray for strength, you didn’t see where they would be working multiple jobs to provide for their children and still manage to take care of the children after thru clock out, you didn’t see when she would cry in shower because she just wanted a break. Know what we are all tired, ready for a break and are working towards that “time off.” If no one has told you lately, you are not alone in this motherhood journey. You aren’t the only one barely getting by but you are doing your best. Know that you can do all things through Christ that strengthens you. It may not feel like it, but you got this. Know that in this short amount of time, you are the one who sets the tone for the rest of their life. Love with all you have and at the end, you’ll look back and understand the struggle was worth it. I’m tired but I’m great, my children and husband are fine and I’m getting through each day. How are you holding up? #honestmotherhood

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8. Christina Jones | @christinajonesphoto

The smiles on Christina’s kids’ faces are amazing and her photography skills are on point. Christina is a wife and mom to two kids while also a content creator for female-led brands and businesses. She creates amazing stock photos that you can use to diversify your website or social media channels. I love a woman that supports and uplifts other women, don’t you?


9. Ashley Chea | @watermeloneggrolls

I found Ashley from her appearance on the Black Love documentary and really loved her honesty surrounding multicultural marriage. Just like she appears in the documentary, she is open, honest, and real about marriage and parenting on her social media. She is also a cofounder of Moms in Color, “a collective created for Black moms to celebrate diversity + motherhood.”

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Guys, I did a whole collab with an amazing brand @tubbytodd and had my book sold with their bubble bath (with my book cover on the label) and it sold out in like a hour. NOW IT’S BACK!!! You can swipe up in my stories or go to their page to purchase. I never even celebrated the last time, and it’s actually a really big deal. I self published this book and it’s sold out twice, I did a collab with a brand and it sold out and did so good they ordered more! That’s not easy, and I often do things and just keep going and never celebrate my wins. So this is just me saying I’m super proud of myself. @thewisemama @kellyamcknight @tiffo785 @codieco and @deecannstyle have been constantly reminding me to celebrate myself. To honor myself and to really step into owning that I’m really living my dreams and purpose. Thank you all who purchased the first time. Now don’t miss out this time so go grab your package!! 🙌🏿🙌🏿🙌🏿💕

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10. Kariss Farris | @karissfarris

Kariss, a wife and mom of three, is also a world-traveling photographer. She draws inspiration from her faith and shares honest messages about working motherhood. Again, whether you’re religious or not, you can find so many gems from Kariss’s writing and realness.


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