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For the holidays this year, I am choosing to spend my money with more small and Black-owned businesses, especially on Small Business Saturday. It is no secret that the pandemic has been hard on everyone. But some of the most prominent hardships have been on small businesses. In the past, buying from big corporations and popular name brands was fun, exhilarating, and gave me a sense of pride. This year, though, I feel small businesses continue to need and deserve it more right now.
I come from a family of small business owners, so I know firsthand how difficult this pandemic has been. My dad, who owns an indoor plant and fairy garden shop, struggled when the pandemic threatened to shut down his spring and summer markets that bring in most of his revenue last year. My sister, who makes upscale personalized gift boxes and handmade pottery, was frantic when shipping times were extended and her pottery studio shut down.
When I shop with small businesses, I love knowing my money is going to help an actual person feed themselves or their families, help keep the lights on for one more month, or help fund a lifelong dream that’s finally coming true. Here are a few of our favorite items from small and BIPOC-owned businesses to add to your gift lists this Small Business Saturday and beyond.
Almanac Supply Co.
Love baths during the cold winter season? This vegan bath milk powder works to soften and hydrate your skin while you soak.
Etsy | LWB Designs
Add your initials, name, your kids' names, or a favorite word to these bespoke bracelets.
This gift set includes your choice of coffee, tea, and a jar of Summer Wildflower Honey.
Etsy | The Letter Garden Shop
Give the gift of comfort and warmth with this personalized plush robe you're sure to wear again and again.
3 colors available
An editor-favorite gift, this simple gold necklace can be personalized with any initial and is perfect for everyday wear.
available in gold, silver, and rose gold
Etsy | Sparks and Daughters
Your LO will adore this cute-yet-practical hat that can be personalized with their initial.
2 embroidery colors available
Etsy | Sweet Berry Lane Shop
Doing a puzzle with your kids this winter break can be even more special with this custom superhero set!
boy and girl versions available
Etsy | PIGZ Store
We love a classic piggy bank and this handmade option comes in four fun colors.
Start teaching your children the basics of Mandarin with these wooden blocks featuring animal names.
Etsy | OnWoodLt
Help kids practice counting, addition, and subtraction with this handmade counting board that includes numbers up to 20.
Etsy | Black Butterfly Signs
Welcome guests with this custom doormat that can be personalized with a last name, initial, and more.
Etsy | Why Not Stop N Shop
Give a new grandparent this fun quarter-zip sweatshirt personalized with the year they welcomed their first grandchild.
13 colors available
Blk & Bold
Who wouldn't love a coffee or tea subscription?! Select your flavors of choice from this company that does good with your purchase by donating 5% of sales to youth needs.
Etsy | Emma and the Bean Home
Personalized gifts are always extra-special! Give a proud grandma or grandpa this custom pillow adorned with their grandkids' names.
Etsy | Kingsley Leather
These personalized leather cufflinks are handmade and can be customized with any letter!
For Mom Friends
Etsy | The Messy Bun Boutique
An editor-favorite accessory, this colorful fall hair scarf is sure to spruce up any outfit—plus, it's less than $10!
Perry N Ryan
This pretty print would be the perfect addition to a friend's home office, living area, bedroom—anywhere! Note: this print doesn't come framed.
The Bee & The Fox
We love the saying on this classic white tee that any strong mama would proudly add to their mom uniform wardrobe.
Etsy | The Pink Locket
Choose from three different sayings to feature within this handmade jewelry dish to jazz up any bedside table.
Etsy | Belier Handmade
This gift set would make a thoughtful and much-appreciated hostess gift—or just a fun holiday gift for a gal pal! It includes a handmade soap bar, soy candle, matchbox, bath salts, and a greeting card.