Roberta began her career in fashion as a public relations manager for Bismarck Phillips Communications & Media. She always knew her passions lied in editorial so when the opportunity to join the digital team at Women’s Wear Daily came along in 2010, she jumped at it. Roberta helped build WWD‘s digital presence over the course of her five-year tenure at the publication. After WWD, Roberta joined the team at Brides magazine—translating the pages of the magazine to the web and eventually leading the digital team and becoming Editorial Director for the brand. At Brides, Roberta led the publication’s transition to a purely digital entity and personally oversaw all fashion coverage on the site, as well as travel, wellness, and beauty. After over five years with Brides, Roberta joined the team at The Everymom.
Roberta holds a Bachelor’s degree in Film Studies from Boston University.
When she’s not working or parenting, Roberta is found talking endlessly about ’90s pop culture. Want to talk about 90210, Saved by the Bell and Dawson’s Creek on end? You’ve come to the right place.
She’s the seasoned mom, the new mom, the expecting mom. She’s trying to become a mom. Fierce, smart, always multi-tasking.
She is passionate about life, her family, and her own self-care. She wants to learn new things and seeks advice on everything from vacation planning to sleep training to prioritizing time for herself. She’s the working mom, the stay-at-home mom.
She needs a bit of guidance, she wants to be inspired.
She is The Everymom. This is for her.
